News in brief: a round-up of industry stories
We visit different corners of the industry to bring you a selection of stories in bitesize form.
Gut health on-the-go
Bursting onto the breakfast scene are Yeo Valley Organic’s new Kefir with Granola Pots in Mango & Passionfruit or Blueberry flavour. Creamy kefir containing 14 live cultures is paired with crunchy granola, resulting in ‘a naturally sweet and refreshing taste experience with no artificial ingredients’.
Olivia Gillespie, senior brand manager, comments: “Our new Kefir with Granola Pots reflect what more consumers are looking for from their breakfast. A blend of simple, natural ingredients and purposeful nutrition with gut health benefits that can easily be grabbed on-the-go in one delicious serving.”
Shaking up shots
Plenish has expanded its functional drinks range to include Plenish Kids, a new plant-powered daily vitamin shot aimed at children.
Available in Berry and Mango the nutrient-dense 60ml servings are designed to support growth and development in kids aged 4-11 and can be kept out of the fridge for eight hours, allowing them to become part of everyday packed lunches. The fortified shots contain no added sugar or preservatives and offer 100% of a child’s recommended intake of vitamins C and D, plus iron and zinc.
Roller ball routines
Tisserand Aromatherapy has released a new collection of Wellbeing Routine Kits targeting ‘common mood challenges’ such as sleep, stress, hormones and energy.
Featuring two ‘fan favourite’ formats — the Body & Room Mist and Pulse Point Roller Ball — customers can choose between four options (The Sleep Routine, The Energy Routine, The De-Stress Routine and The Balance Routine), each one designed to help establish ‘simple, effective routines with real results’.
Morning mocha
Rude Health unveils its new Organic Iced Coffee range, offering Oat Latte and Mocha options to fans of barista-grade, chilled, ready-to-drink coffee. The dairy-free duo is made from organic Arabica sourced from sustainable farms in South America; Oat Latte is then paired with organic oat milk, while Mocha uses organic cacao ‘for a rich chocolate note’ and coconut milk for added creaminess.
“The Rude Health Café has been serving delicious iced coffees since … 2016. We saw an opportunity to make them available to a bigger audience. Unlike most options in supermarkets, these iced coffees have no added sugar, sweeteners or other rubbish,” says Sam Maguire, country manager.
Larder essentials
Organico Realfoods introduces six new larder essentials (Borlotti Beans, Fine Peas, White Cannellini Beans, Black Beans, Lovely Chickpeas and Red Kidney Beans) sourced from Italian family farms, where care is taken to ensure the hand-sorted beans and pulses hold their shape and don’t become starchy.
Charles Redfern, founder, comments: ‘As one of the tastiest, most sustainable food categories on the planet it was important that we lent our weight to the great bean and pulse debate by doing our bit to ensure they stay front-of-plate. Needless to say our ‘as nature intended’ beans and pulses represent the most ‘planet positive’ range you’ll find on shelf.”
Building a benchmark
A new strategic partnership sees The Soil Association (SA) join forces with Evogea Foundation as they seek to regenerate UK farmland.
SA Group CEO Helen Browing comments: “We are excited to … use our collective expertise on a range of innovative projects around the country focused on delivering significant benefits for the environment, nature and local communities. These will act as a benchmark for responsible and sustainable energy infrastructure development. We also welcome the opportunity to manage the transition of a number of farms to regenerative and resilient practices and to create real opportunities for new entrants to nature-friendly farming.”
By Rosie Greenaway, editor